Sr. Product Designer
2018
I was responsible for exploring platform specific watching experiences for the VICELAND app on Apple TV, Roku, iOS, Android and web.
I was responsible for exploring platform specific watching experiences for the VICELAND app on Apple TV, Roku, iOS, Android and web.
I was responsible for exploring platform specific watching experiences for the VICELAND app on Apple TV, Roku, iOS, Android and web.
I was responsible for exploring platform specific watching experiences for the VICELAND app on Apple TV, Roku, iOS, Android and web.
I was responsible for exploring platform specific watching experiences for the VICELAND app on Apple TV, Roku, iOS, Android and web.
I introduced a way for VICELAND to display show trailers to help users discover new shows when they first open the app.
A primary goal for the app was to surface the new free episodes each week for users without a cable subscription. I created a browsing experience for long form content.
A primary goal for the app was to surface the new free episodes each week for users without a cable subscription. I created a browsing experience for long form content.
A primary goal for the app was to surface the new free episodes each week for users without a cable subscription. I created a browsing experience for long form content.
The VICELAND app was a simple A-Z catalog with limited watching capabilities. I introduced curated show collections authored by VICELAND editors that would appeal to the Gen Z demographic.
The VICELAND app was a simple A-Z catalog with limited watching capabilities. I introduced curated show collections authored by VICELAND editors that would appeal to the Gen Z demographic.
Highlighting the personalities in clips and shows makes VICELAND unique. I pitched integrating show hosts social media accounts, additional swimlanes of related clips, and a profile bio page.
A primary goal for the app was to surface the new free episodes each week for users without a cable subscription. I created a browsing experience for long form content.
A primary goal for the app was to surface the new free episodes each week for users without a cable subscription. I created a browsing experience for long form content.
In an effort to entice new users to get a cable login, I designed a module that pairs new show discovery with a Find Your Channel CTA to encourage people to watch on cable TV.