Product Designer / UI Art Director
2017-2018
Suave was ready for a new digital look and feel but didn’t want to fully rebrand or redesign their packaging. Using a Unilever built framework, I created a refreshed color palette and modern beauty ecommerce style that kept Suave feeling playful and confident without straying too far from the comfort of their target audience. I landed on a simple clean aesthetic that could remain timeless as the brand continues to explore their future product direction.
Suave was ready for a new digital look and feel but didn’t want to fully rebrand or redesign their packaging. Using a Unilever built framework, I created a refreshed color palette and modern beauty ecommerce style that kept Suave feeling playful and confident without straying too far from the comfort of their target audience. I landed on a simple clean aesthetic that could remain timeless as the brand continues to explore their future product direction.
Suave was ready for a new digital look and feel but didn’t want to fully rebrand or redesign their packaging. Using a Unilever built framework, I created a refreshed color palette and modern beauty ecommerce style that kept Suave feeling playful and confident without straying too far from the comfort of their target audience. I landed on a simple clean aesthetic that could remain timeless as the brand continues to explore their future product direction.
Homepage features all six product categories, product recommendations, quizzes and articles
(imagery FPO)
Product listing page clickthrough to a product display page (WIP)
Full Width Nav Dropdown
Contact Us Form
Contact Us Form
Hair Categories
Hair Categories