Suave.com

Product Designer / UI Art Director

2017-2018

A Suave new look

Suave was ready for a new digital look and feel but didn’t want to fully rebrand or redesign their packaging. Using a Unilever built framework, I created a refreshed color palette and modern beauty ecommerce style that kept Suave feeling playful and confident without straying too far from the comfort of their target audience. I landed on a simple clean aesthetic that could remain timeless as the brand continues to explore their future product direction.

A Suave new look

Suave was ready for a new digital look and feel but didn’t want to fully rebrand or redesign their packaging. Using a Unilever built framework, I created a refreshed color palette and modern beauty ecommerce style that kept Suave feeling playful and confident without straying too far from the comfort of their target audience. I landed on a simple clean aesthetic that could remain timeless as the brand continues to explore their future product direction.

A Suave new look

Suave was ready for a new digital look and feel but didn’t want to fully rebrand or redesign their packaging. Using a Unilever built framework, I created a refreshed color palette and modern beauty ecommerce style that kept Suave feeling playful and confident without straying too far from the comfort of their target audience. I landed on a simple clean aesthetic that could remain timeless as the brand continues to explore their future product direction.