CARL'S JR.

CARL'S JR.

A Juicier Carl's Jr.

Carl’s Jr. rebranded with agency 72 & Sunny & Carrot Creative to better match with new business objectives and provide a brand direction with a more food-forward focus. Carl’s Jr. had not updated their digital appearance in over a decade so the project encompassed an entire site overhaul. I was tasked with designing a bold, impactful eCommerce site that would ultimately drive hungry shoppers to checkout.
 

 

A Juicier Carl's Jr.

Carl’s Jr. rebranded with agency 72 & Sunny & Carrot Creative to better match with new business objectives and provide a brand direction with a more food-forward focus. Carl’s Jr. had not updated their digital appearance in over a decade so the project encompassed an entire site overhaul. I was tasked with designing a bold, impactful eCommerce site that would ultimately drive hungry shoppers to checkout.

 

A Juicier Carl's Jr.

Carl’s Jr. rebranded with agency 72 & Sunny & Carrot Creative to better match with new business objectives and provide a brand direction with a more food-forward focus. Carl’s Jr. had not updated their digital appearance in over a decade so the project encompassed an entire site overhaul. I was tasked with designing a bold, impactful eCommerce site that would ultimately drive hungry shoppers to checkout.
 

 

A Juicier Carl's Jr.

Carl’s Jr. rebranded with agency 72 & Sunny & Carrot Creative to better match with new business objectives and provide a brand direction with a more food-forward focus. Carl’s Jr. had not updated their digital appearance in over a decade so the project encompassed an entire site overhaul. I was tasked with designing a bold, impactful eCommerce site that would ultimately drive hungry shoppers to checkout.
 

 

A Juicier Carl's Jr.

 

Carl’s Jr. rebranded with agency 72 & Sunny & Carrot Creative to better match with new business objectives and provide a brand direction with a more food-forward focus. Carl’s Jr. had not updated their digital appearance in over a decade so the project encompassed an entire site overhaul. I was tasked with designing a bold, impactful eCommerce site that would ultimately drive hungry shoppers to checkout. 

ROLE: UI DESIGNER / ART DIRECTOR  -  UX: TOBY MARLOW / EMILY OKEY

2016

ROLE: UI DESIGNER / ART DIRECTOR  -  UX: TOBY MARLOW / EMILY OKEY

2016

ROLE: UI DESIGNER / ART DIRECTOR  -  UX: TOBY MARLOW / EMILY OKEY

2016

ROLE: UI DESIGNER / ART DIRECTOR  -  UX: TOBY MARLOW / EMILY OKEY

2016

ROLE: UI DESIGNER / ART DIRECTOR  -  UX: TOBY MARLOW / EMILY OKEY

2016

stroketop_hompagemock_Carls
strokephone_homepage_carls

Homepage Hovers & Scrolling

Homepage Hovers & Scrolling

Browse Menu Categories

iphone_menu_Carls
strokephone_homepagemock_carls
iphone_nutritionalinfo

Make the Burgers Bigger

Product Display Pages land on large juicy product images that empasize the decadent richness of the Carl's Jr. image photography.

Make the Burgers Bigger

Product Display Pages land on large juicy product images that empasize the decadent richness of the Carl's Jr. image photography.

Make the Burgers Bigger

Product Display Pages land on large juicy product images that empasize the decadent richness of the Carl's Jr. image photography.

Make the Burgers Bigger

Product Display Pages land on large juicy product images that empasize the decadent richness of the Carl's Jr. image photography.

Make the Burgers Bigger

Product Display Pages land on large juicy product images that empasize the decadent richness of the Carl's Jr. image photography.

Desktop – PDP
Desktop – PDP no description

Feeding the Hunger

 Locating a Carl's Jr. was one of the main initiatives of the site. The location page served similar to an app experience within the site. Users could either enter thier zipcode or turn on location services to locate the nearest Carls Jr.  In addition to finding a restaurant, users can see what times the locations are open.

Feeding the Hunger

 Locating a Carl's Jr. was one of the main initiatives of the site. The location page served similar to an app experience within the site. Users could either enter thier zipcode or turn on location services to locate the nearest Carls Jr.  In addition to finding a restaurant, users can see what times the locations are open.

Feeding the Hunger

 Locating a Carl's Jr. was one of the main initiatives of the site. The location page served similar to an app experience within the site. Users could either enter thier zipcode or turn on location services to locate the nearest Carls Jr.  In addition to finding a restaurant, users can see what times the locations are open.

Feeding the Hunger

 Locating a Carl's Jr. was one of the main initiatives of the site. The location page served similar to an app experience within the site. Users could either enter thier zipcode or turn on location services to locate the nearest Carls Jr.  In addition to finding a restaurant, users can see what times the locations are open.

Feeding the Hunger

 Locating a Carl's Jr. was one of the main initiatives of the site. The location page served similar to an app experience within the site. Users could either enter thier zipcode or turn on location services to locate the nearest Carls Jr.  In addition to finding a restaurant, users can see what times the locations are open.

Desktop – Locations
iphone_location

Supporting Pages

EMILY JUNE  ©2018

EMILY JUNE   ©2018

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